Ford Targets 30 Percent Water Reduction Per Vehicle

PR Newswire: news distribution, targeting and monitoring“Ford enters 2012 with plans to further reduce the amount of water used to make vehicles and continue showing efficiency is not only inherent in its vehicle lineup, but also in its manufacturing practices.

“A new goal calls for Ford to cut the amount of water used to make each vehicle 30 percent globally by 2015, compared with the amount of water used per vehicle in 2009.

“Ford is also developing year-over-year efficiency targets as part of its annual environmental business planning process and has established a cross-functional team spanning several divisions to review water usage more holistically.

“Water remains one of our top environmental priorities and our aggressive reduction target helps ensure continued focus on this critical resource,” said Sue Cischke, group vice president, Sustainability, Environment and Safety Engineering.

“Ford’s latest water reduction initiatives are designed to build on the success the company has had with its Global Water Management Initiative that launched in 2000. Between 2000 and 2010, Ford reduced its global water use by 62 percent, or 10.5 billion gallons. That’s the equivalent of how much water 105,000 average American residences use annually, based on figures from the U.S. Environmental Protection Agency.

“If Ford meets its goal of reducing the amount of water used by 30 percent between 2009 and 2015, the amount of water used to make a vehicle will have dropped from 9.5 cubic meters in 2000 to approximately 3.5 cubic meters in 2015. One cubic meter is equal to 264.2 gallons of water.”

Read more: PR Newswire

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